Digital Asset Development

Develop digital learning assets that engage your audience

A quick-start, self-directed online course available on LPiLEARN, free to LPI members.

  • Write clear, engaging copy

  • Use images in an impactful way

  • How to curate lean, action-focused content

  • Produce and edit your own audio and video content

  • Create animations using basic animation packages following a practical process

course overview

How long will it take?

The course is delivered online in a self-paced format. Typically, you should be able to complete all the modules in 8 hours or less.

On completion of the course, you will be able to download your digital Foundation certificate.

For business users, there will be further assessments that you will need to complete before you can gain the certificate. Once achieved, you will be able to download your digital Merit certificate.

What is covered?

✔ What are digital assets?
An introduction to some of the core digital assets you will learn to develop.

✔ Your assignment
Introducing your assignment – putting your learning into practice!

✔ Writing great content
What makes good copy?

✔ Considerations writing yourself vs contracting out
Questions to help you decide if you should take on the task.

✔ Creating text content
When to use text, and how to apply Plain English and storytelling techniques.

✔ Curating your content
How to curate content that is appropriate for your audience and overall objectives.

✔ Finding and creating powerful images
Why it’s important
An overview of images in a learning context.

✔ Imagery and learner engagement
What to think about when using images to get your message across.

✔ Types of images
An explanation of different types of images and where to use them.

✔ Selecting and using images
How to find the images for your project and edit them.

✔ How to create your own graphics
Types of graphics, basic illustration techniques, and tools.

✔ Making impactful audio and video
Why it’s important, especially for video and audio in a learning context.

✔ Choosing the best media for a project
A chance to see the principles behind choosing the right media.

✔ Will audio work?
A simple check to see if audio is right for your project.

✔ Will video work?
A simple check to see if video is right for your project.

✔ Producing and editing audio files
When to use audio and how to record and edit audio files.

✔ How to shoot your own videos
When to use video and a video 101 on lighting, scripting and editing tools.

✔ Building effective animations
Why it’s important, and the purpose of animation in a learning context.

✔ Which animation style
A simple diagnostic tool to help you see which style might suit your project.

✔ Techniques for producing animations
When to use animations and how to apply a simple process to make production smooth and simple.

This course is exclusively available in LPiLEARN, free to LPI members.

LPiLEARN is a treasure trove of expertly-sourced resources and programmes – all in one place and all for a single annual fee.

This course is included with LPiLEARN, as well as other quick-start courses, practical guides and curated content to help you in your role. New content is added regularly so you can keep coming back for more.